May 5, 2021
Europe, iGaming, Latest News
Comments Off on Spain: The casino is closing the gap as online gambling revenues exceed € 850 million
The Spanish online gaming market achieved a turnover of EUR 850.7 million in 2020, an increase of 13.7% compared to the previous year, as the casino almost completely closed the gap in sports betting in the battle for the largest market share has.
As can be seen from the report « Spain Betting Focus » published by BtoBet, sports betting still achieved the highest gross gaming revenues (GGR) with a total share of EUR 365.14 million or 42.92%, but this was the same as last year of 3.48% equals (YoY) decrease.
This was mainly due to in-game sports betting and pre-game sports betting, which increased 4.57% and 2.66, respectively, due to the impact of Covid-19 on the sports calendar % decreased.
The casino recorded a year-on-year increase in GGR of 28.39% to EUR 350.8 million or a market share of 41.23%. This continued a growth trend for the sector dominated by roulette and slots (together EUR 10.5 billion with total vertical sales of EUR 11.6), which was reinforced by the operators who invested more resources in cross-selling activities, to get their athletes back on board.
The slots grew by 21.49% from 2019 and achieved a turnover of 5.182 billion EUR, while live roulette made up the largest part of the remaining roulette share. Revenue rose 42.7% to EUR 4.153 billion.
As the popularity of online gambling increased in Spain, issues related to player protection came to the fore, leading to the new royal Decree approved by the Spanish Council of Ministers.
The new royal decree includes stricter rules for advertising gambling on television, radio and social media, aimed at reducing the harm and exposure of the younger population related to gambling Decrease gambling content.
As part of the report, BtoBet referred to its own tools – based on advanced artificial intelligence (AI) and machine learning (ML) – that allow the operating partners to take a more personal approach to targeting gamblers against traditional advertising to win.
Through in-depth data analyzes based on various elements such as the betting behavior of the players, the betting preferences, de Based on the amount deposited and wagered, these operators can recommend bets based on individual preferences or other trending events.
For more data on the Spanish gambling market and information on BtoBet tools to increase player engagement, please click HERE.
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