World News – CA – Passenger vehicles in Latin America will host next-generation connected services as standard by 2025, says Frost & Sullivan

The future growth of connected vehicles and services will be driven by multimedia, infotainment, dashboard and HMI solutions

SANTA CLARA, Calif., Nov 4, 2020 / PRNewswire / – Recent analysis by Frost & Sullivan, Connectivity Features Powering the Latin American Passenger Vehicles Market, 2020-2025, focuses on the analysis of technologies and services which are and will be available in Brazil, Argentina, Colombia, Chile and Peru It predicts that by 2025, connected services such as parking finder, real-time vehicle diagnostics and vehicle alert systems on-board emergency will be standard in passenger cars of all Latin American automotive suppliers Research reveals multimedia, infotainment and dashboards are key technologies driving connectivity transformations in the region’s automotive industry, and identifies high-speed internet, in-vehicle modems and interfaces man-machine (HMI) as the new areas of intervention of OEMs until 2025

« Car manufacturers are no longer hardware manufacturers, but are moving towards technology companies, launching new products, technologies, services and interfaces », said Guira Barretto, consultant Intelligent MoSenior « This new scenario is pushing OEMs to launch products and services much faster than before Most of these solutions are in their early stages of development Each OEM can be observed following a different consolidation strategy in this new market A large number of multimedia and infotainment solutions are initially launched in Brazil and Argentina, then deployed in other Latin American countries « 

Barretto added: « The next generation of connected services will use the Internet on board as a key feature to enable other connected services. It will allow OEMs to develop connected solutions that are not part of their business models, and partnerships with start-ups and marketplaces will enable robust and strong growth in this regard OEMs and Tier 1 suppliers must use their capabilities to improve and revamp their service offerings over short periods of time to increase consumer awareness and interest in the latest technologiesCurrently, Brazil leads the connected services market in the region mainly thanks to GM OnStar and other tests being developed by Audi, Volkswagen, BMW and Ford « 

Connectivity Features Powering the Latin American Passenger Vehicle Market, 2020-2025 is part of Frost & Sullivan’s Global Automotive and Transportation Growth Partnership Program

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Service, Latin America, Frost & Sullivan, Americas