World News – GB – BBIN signs partnership with Atletico Madrid


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Asia-based game provider BBIN has signed a new partnership with Spanish La Liga soccer team Atletico Madrid.

A statement posted on the BBIN website said: « BBIN is honored to announce that it has become the official partner for iGaming suppliers of Atlético de Madrid in Asia in November 2020.

« Both BBIN and Atlético de Madrid share the colors red and white for their brand image. This symbolizes that their passion and spirit build a bridge between Europe and Asia and fight side by side in the future. « 

The supplier explained the history of Atletico Madrid and the « outstanding results » in his considerations for establishing the partnership. The team has won 10 La Liga titles, 10 Copa del Rey trophies and a UEFA Cup among a number of other trophies.

The partnership is not the first between BBIN and a European football team. In September last year, the provider signed a similar partnership with online gaming providers with the Dutch Eredivisie team Ajax. In the German Bundesliga, BBIN signed a contract with Borussia Dortmund in 2018.

In the past, La Liga teams have preferred gambling teams for shirt sponsorship. A total of seven out of 20 teams will be sponsored by gambling companies in the current 2020/21 season.

Atlético Madrid, La Liga, UEFA Europa League, Copa del Rey, Europe, BBIN

World news – GB – BBIN seals partnership with Atletico Madrid
Associated title :
BBIN seals partnership with Atletico Madrid
BBIN signs Asia-focused contract with Atlético Madrid
Atletico Madrid signs official iGaming partner in BBIN deal
BBIN expands Reach Europe through Atletico Madrid Deal


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