World News – US – Bruce Willis stars in « Die Hard » car battery commercial


Twitter started buzzing on Sunday when a Bruce Willis teaser as « Die Hard » protagonist John McClane surfaced from multiple accounts, including that of Willis’ daughter, Rumer Willis, the reporter Erin Andrews and comedy group The Lonely Island They all tweeted the clip teasing that something big was going to happen during the NFL game between the Los Angeles Rams and the San Francisco 49ers, with the hashtags #DieHardIsBack and #Ad

In the 15 second clip, Willis as McClane hisses as he walks over to a group of menacing-looking people waiting for him He unzips his jacket and begins to take it off as it turns black Video footage spliced ​​between the two is the message: « When a story ends, a new begins » Many fans on Twitter have postulated that a sixth « Die Hard » movie could be on the horizon, but alas, this was not the case

Turns out the franchise was just promoting DieHard brand car batteries.In the two-minute ad, Willis returns to McClane’s character and embarks on a dangerous mission to get a new battery for his dead car He jumps through the window of an Advance Auto Parts store – where batteries can be bought – and has to fight his way through a vent and dodge numerous bullets to restart his car

Of course, the clip included a few Easter Eggs from the franchise, including an appearance by McClane’s limo driver, Argyle, and a scene in which McClane hits an enemy on the head with his own brand of car battery. The ad ends with Argyle saying « Yippee ki yay », to which McClane replies, « Hey, that’s my line! »

Die Hard, Bruce Willis, John McClane, Rumer Willis, Action

World News – US – Bruce Willis featured in “Die Hard” car battery ad  »


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