CM – The start on Sunday with pay-at-table starts with a starting round of 24 million US dollars


The startup for restaurant payments on Sunday started on Wednesday after a massive start-up round of 24 million US dollars with the aim of making it easier for guests to pay their bills.

The QR code-based platform makes it possible Guests can check out at will in just 10 seconds and relieve the staff to concentrate on other things. It also promises higher tips and averages, lower transaction fees and faster table changes.

The Atlanta-based company is committed to becoming a global business-to-consumer company in the spirit of PayPal or Venmo, said the co-founder and US CEO Christine de Wendel.

The product is quite simple: guests can use their smartphone to scan a QR code at their table and pay whenever they want, with options to split the bill and tip. Payments are processed by Stripe and Sunday is currently integrated with most of the major POS providers including Micros, Brink and Square.

It’s not a new technology, but de Wendel said lifting the foundation of Sunday restaurant operations and its simplicity from similar products.

« We found that there is no one solution that is 94% adopted and that is so easy to use, » she said in an interview.

The idea came up early in the pandemic by Tigrane Seydoux and Victor Lugger of Big Mamma Group, a large European operator of Italian restaurants, designed to reduce contact points and simplify the payment process. You’ve teamed up with de Wendel, who has experience scaling tech companies, to start Sunday as your own company. It is used in 1,300 restaurants in Europe.

Restaurants can currently register for free on Sunday, but commissions will eventually be charged for every transaction, said de Wendel. The deal with Stripe has enabled him to cut processing fees for restaurants by an average of 0.5%, and they are negotiating better prices with payment providers.

Tech investor Coatue led the launch, which, according to de Wendel, is the largest in the field of restaurant technology. New York-based Coatue has invested in DoorDash, Instacart, and other big tech companies.

« Our goal is to have hundreds of millions of customers over the long term, so we need to grow and scale quickly so that you can truly be a solution. that you can find anywhere, « said de Wendel about the big fundraiser.

The top priority on Sunday is now to add POS integrations and get more restaurants on board. It focuses on restaurants, but « once we become a B2C brand it works fast too, of course, » said de Wendel.

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